Ten years ago it was easier to get your message heard by those you want to reach. Less noise, less competition, less complexity.
Say it next year and you’ll be right again.
The noise is getting louder, the competition bolder, and stakes higher.
Which means it’s easier today than it will ever be in the future.
You’ve got a decision to make – stand on the sidelines and lament the past, or get in the game now and figure out how to win.
What’s your choice?