You put up a Facebook Page for your law firm, and you busted your ass to get people to Like it. Now what?
Facebook is a funny little ecosystem. It’s the most-visited social network in the U.S. via PC (152.2 million visitors), mobile apps (78.4 million users) and mobile web (74.3 million visitors). In addition, approximately 17 percent of time spent online is on Facebook.
At the same time, only 16% of the people who Like your Facebook Page see your updates.
In other words, you’ve spent a ton of time and effort on building a Facebook Page only to see it get s fraction of the eyeballs you’d been hoping to get.