Feel as if no matter what you do, you just can’t get Google to notice you in the organic search results? Well, you’re not alone.
USA Today recently did an article on just this topic, and it’s a pretty good starting point. Remember, Google doesn’t tell people exactly how it ranks sites but it’s no secret that content, links, and more content are the names of the game.
In designing a website, Winfield says, the most important keyword for a business should be on the site’s title page (visible along the top of Internet Explorer or other web browsers). This is the first thing Google looks for when crawling the Web.After keywords are under control, it’s time to start working on links to your site from others on the Web. Think of links as word of mouth. The more people on the Web who are “talking” about you, the more your site rises to the top.
Remember, the prettiest girl at the dance is made all the better looking when all the other guys are vying for her attention.