Carolyn Elefant from the blog, My Shingle has a wonderful post today called, The Smallest Things Have the Biggest Impact. Carolyn reminds all of us Solos that what we do is very important and has an impact.
As solos, what we do is small by biglaw standards. No multimillion deals, no mega corporations as clients. We represent individuals, small companies, often helping them with day to day matters that aren’t earth shattering the greater scheme of things. And yet in our small way, we make a big difference.
That statement rings very true for my own practice. My practice is centered around family law, children & juvenile matters and criminal defense work. I don’t represent any corporations, nor do I get those multimillion deals. I represent individuals. And I choose to do so.
Carolyn asked for one of those small moments that had a big impact. While I try to decide on one particular case to use, I can’t. There are so many. And each case is important. Especially to the individual client.
One point I would like to make however is this. While the majority of solos do represent individuals and small companies. There are some of us who are taking full advantage of what technology has to offer. Including Web 2.0, mobile computing, virtual assistants and the like, to represent the corporate client, and to represent our individual clients and small companies even better.. There are solos who are working together with other solos to represent the mega corporations as clients. Don’t ever let anyone every tell any solo that they can’t represent the mega corporation just because we are solos. Gone are the days of biglaw setting the standards of the client services which are available. But, it will always be the solo who will step up first to serve the individuals.
Related posts:
