Your online legal marketing plans have taken shape, and you’re serious about generating new business for your law firm. You haven’t abandoned your offline marketing but you’re looking at those media like distasteful relatives you are required to invite to your home for holidays.
Your law firm blog is all shiny and new, the pictures [...]
Marketing For Lawyers, Office Management and Technology
Tag Archive: facebook
Legal Marketing At The End Of The Honeymoon
Til Death Do You Part?
My parents got married 41 years ago today. When they tied the knot, the world was undergoing radical changes. Social attitudes were being forever altered. The media was about to uncover a huge problem with the government.
Photos moved the nation to do great things. Words kept people spellbound.
Now, 41 years later, [...]
Using Facebook Comments To Hone Your Legal Marketing Message
Over the past few months I’ve noticed that when I post a link to a blog post to Facebook, I tend to get a number of comments. Often, these comments turn into full-fledged conversations among 2, 3 or more of my Facebook friends – many of whom have never met one another. I usually sit [...]
Pitfalls Of Law Firm Blogs: If You Build It, They Won’t Come
Every marketing maven out there will tell you that blogging is the best thing since the baker took a knife to the loaf of bread to slice it. And it is – or it can be. But if all you’re going to do is write a blog for your law firm marketing efforts I can [...]
Online Legal Marketing – 6 Ways To Reduce Your Bounce Rate
You’ve committed to marketing your law firm online. Your bankruptcy website is getting 10, 20, 50, 100 or more unique visitors each day, which is pretty good. After all, the site hasn’t been touched in months (if not years) and it doesn’t cost much to keep it online. Even if you’re a regular legal [...]
What If You Don't Want Clients To Connect With You On Social Networking Sites?
Bankruptcy lawyers and consumer protection lawyers who are using tools such as Facebook and Twitter are finding that their clients are there, too. That’s good, right?
To some, not so much. Some of my lawyer friends have commented lately that they don’t want to connect with their clients on these sites because doing so will show [...]
10 Privacy Settings Every Facebook User Needs To Know
I love Facebook, and so do lots of lawyers. We use it to keep up with old friends, clients, and make new connections – professional and personal.
But what happens when someone puts up an old photo of us that we would rather keep shielded from the public eye? Do we want videos of our kids [...]