It used to be difficult to add Google Analytics tracking codes to a WordPress blog.  You had to go into the theme editor, which meant you’d lose the code if you changed the theme.

No longer – now it’s just a matter of a simple plugin.

The Google Analytics for WordPress plugin automatically tracks and segments all outbound links from within posts, comment author links, links within comments, blogroll links and downloads.

Just go to Plugins -> Add New.  then search “Google Analytics for WordPress,” and install.

Add your Google Analytics code and you’re off to the races.