Once upon a time, your law firm placed an ad in the classified section of the local newspaper when a new staff member was needed. If you were looking for a lawyer, maybe you’d get in touch with a local law school. But times change, and so do the ways we use to find help.
The virtual assistant is like a siren, music to our ears. We want to outsource as much as possible, leaving us to focus on the heavy lifting of running a law firm. So we set about putting together processes and procedures, creating workflow manuals, and getting everything ready for the big push to getting a virtual assistant for the law firm.
We do our best to wrap our heads around the mindset needed when dealing with virtual assistants rather than in-house staffers. Finally, we’re all set to go.
Then reality sinks in. You have no freaking idea WHERE to find virtual assistants. So you’re pretty much screwed.
I know how you feel. I’ve been there.






Now that you’ve got a Google Places listing, you’re probably wondering what the heck to do with it. Is it the online equivalent of a Yellow Pages ad, or is there something else to it? Of course there’s more stuff you can do with it, but what’s the point? After all, you want to know the key factors to making the most of this thing – right?
You’re sitting in your office and the phone rings, or that annoying little ping signals you’ve got an email. It’s a new potential client! Stop the presses! All work halts! Why? Because when a new client contacts you, it means you’re on the precipice of making money. This is what marketing your law firm is all about. But is that the right way to do business?
Like most lawyers, I spend the day sitting in front of a computer. I juggle emails, documents, blog posts and in general just about everything word-related. Until recently, I used my keyboard for getting thoughts from my head to my computer.
Do you want to have a personal Facebook profile to interact and connect with people? Absolutely! Do you want your law firm to have a fan page on Facebook? Yes. But don’t expect it to have a ton of people on it.
What did it take for me to become a 


