Tag Archive: list marketing

5 Steps to Effective Email Marketing

Recently, I wrote about the power of using opt-in forms to stay in front of your readers, and to position yourself as an authority in the legal world. If you haven’t already set up an opt-in form to capture your readers’ contact info, this should really be the next thing you do… even before you [...]

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What is an Opt-In… And Why Should You Care?

So you’re blogging to get your name out there as a bankruptcy lawyer, and building a following of readers who care about what you’re saying. That’s great – it feels good to read a heartfelt comment from a reader, thanking you for being a beacon of light in the muddled mess of cyber-info. And you can [...]

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