Lawyers who receive referrals from clients and colleagues often forget the power of two little words – thank you. Just last week I found out it was a friend’s birthday. Not a good friend, but someone I’ve met and spoken with on Twitter a few times.
This person was kind enough to join me for a teleconference a few months back, and I wanted to do something nice. So in the spirit of birthday wishes I sent a small gift. A real gift, not one of those Facebook cupcakes. And though it didn’t take too long, it was a bit of energy.
The gift, delivered. And from the recipient? Not a word. No email, no tweet, no wall post on Facebook.
This, from someone who professes to embody the essence of social networking. Entering the conversation, builing relationships, the whole nine yards.
How sad this was. Not for me, but for the recipient. It showed that this person was talking the talk but not walking the walk. And now that the lie has been exposed, I am disillusioned forever.
Will it reduce this person to tears, ruin their online reputation forever? No, but your reputation is all you have in business. Once shattered, it takes a herculean effort to rebuild.
Trust doesn’t come cheap, my friends. Take the time to thank someone when they refer a case to you.











Jay, Good points. BTW, send me a gift and I'll be sure to say thank you!
Jay, Good points. BTW, send me a gift and I’ll be sure to say thank you!
A good reminder that manners and courtesy never go out of style. These days when connectivity is so readily accessible, it truly is unforgivable not to send a simple thank you.
A good reminder that manners and courtesy never go out of style. These days when connectivity is so readily accessible, it truly is unforgivable not to send a simple thank you.